S.M.A.R.T. is an acronym for the necessary elements of an effective goal: Specific, Measurable, Achievable, Relevant, and Timely. For S.M.A.R.T. goals to be effective they must be aligned with the overall goal you’re trying to accomplish....
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As a business owner, you have an idea of your company’s overall purpose – why you’re in business and what you’re hoping to accomplish. Strategic alignment ensures your company’s purpose, strategy, and organizational capability work together to help your company stay on course....
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All the various reasons consumers have for deciding to give their business to one company over another can be summed up in the terms of a value triangle: good, fast, and cheap. Or you may prefer more sophisticated terminology like: quality, time, and cost....
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